With the amount of fillers and cosmetic injections available today, it’s no wonder why there are far more of these non-surgical treatments performed each year than there are surgical. For the everyday man or woman, a little lift or augmentation can fit into just about anyone’s schedule.
Botox was the number one nonsurgical procedure performed in the United States last year. With over 6 million injections performed in the U.S. in 2012, there were actually far more appointments booked for the non-invasive alternative compared to the more than 120,000 facelifts performed the same year. Why has there been such an increase in the popularity of nonsurgical facial rejuvenation options for looking younger compared to surgery?
Botox doesn’t require a cut or recovery time! It works as a cosmetic injection that affects the signal between the brain and muscle being targeted. When the brain is directed to laugh or frown, it sends a signal that travels through a nerve to reach the muscle tissue and trigger a physical corresponding action. Botox temporarily paralyzes the line of communication, so when the muscle cannot be triggered to contract, it remains in a relaxed state. This not only addresses wrinkles that have already formed, but also prevents creases from forming in the first place.
The ease of customization in which a cosmetic surgeon can work with his or her patient is another reason it’s a great alternative to surgery. There are so many nonsurgical procedures performed because there are so many different options for products and techniques compared to surgery.
There are also over a half-dozen different kinds of dermal fillers available for minimizing deeper wrinkles, as well as filling in facial scars, enhancing the lips, or giving cheeks a lift. The FDA recently approved Juvéderm Voluma XC filler to correct age-related volume loss in the midface in adults. It is the first dermal filler approved in the United States specifically for deep injection for cheek augmentation.
These are only a couple of the many treatment options a patient has to choose from, which makes achieving cosmetic goals that much more attainable.